PRELUDE
DIGITAL // PUBLIC RELATIONS // COMMUNITY Client: Odisha Police

Odisha Police Social Media Campaign

Rebuilt Odisha Police's digital identity to make it approachable, responsible, and youth-friendly using humor, awareness posts, and human-interest stories.

RebuiltDigital Trust
HighYouth Engagement
360° INTEGRATED // PUBLIC SERVICE // MOBILITY Client: Capital Region Urban Transport, Govt. of Odisha

CRUT Mo Bus 360 Campaign

Rebranded and launched Bhubaneswar's modern public transport system, building deep civic ownership and earning a UN Public Service Award.

57%Ridership Adoption
UN AwardPublic Service 2022
360° CAMPAIGN // FESTIVAL // EVENT PRODUCTION Client: Government of Odisha

Baliyatra 360 Campaign & Guinness Record

Elevated one of India's largest open-air fairs into a global cultural brand, organizing production and PR, and securing a Guinness World Record.

GuinnessWorld Record 2022
22,000Paper Boats Floated
DIGITAL STORYTELLING // CULTURAL HERITAGE

A Once in a Generation Moment

Client: Puri Admin & Government of Odisha

Odisha’s Spiritual & Heritage Campaign- Nabakalebarat

Created a massive digital ecosystem for the sacred Jagannath Temple ritual, blending devotional storytelling, multilingual portals, and real-time transit logistics.

1M+Web Visits
3M+Digital Reach
360° CAMPAIGN // SOCIAL IMPACT // PUBLIC SAFETY Client: Odisha Police

Paree Pain Katha Tiye Child Safety Campaign

Executed a state-wide movement to raise awareness about child sexual abuse, coordinating outreach across all 30 districts and engaging over 1.2 lakh citizens.

1.2 Lakh+Digital Interactions
30Districts Reached
SPORTS MARKETING // DIGITAL BRANDING Client: Kalinga Lancers Franchise

Kalinga Lancers Hockey League Campaign

Built an online identity from scratch in a few weeks, converting digital interest into sold-out crowds at the Kalinga Stadium.

8.3MTotal Reach
2.33L+Interactions

// REAL-WORLD IMPACT

Work That Has Actually Moved People

0 lakh+

people reached through a single child-safety campaign with Odisha Police & UNICEF — contributing directly to the rescue of over 2,800 children.

0 %

increase in commuter ridership for CRUT's Mo Bus, after Prelude rebuilt it as a citizen-first mobility brand.

Guinness World Record

earned by Balijatra, Asia's largest open-air trade fair, following Prelude's 360° campaign execution.

0 million+

people reached digitally during Nabakalebara 2015 — bridging sacred tradition with modern storytelling.

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